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Category: Business Tips

How to Determine Your “Unique Selling Proposition”

How to Determine Your “Unique Selling Proposition”

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It’s that time again to create your next 90 Day Action Plan for your business. Your marketing strategies need to leverage the Unique Selling Proposition YOU offer with your product/service in order to meet your quarterly goals. If you are unsure about your Unique Selling Proposition, take advantage of this guest post by one of my mentors Ferny Ceballos which will walk you through the process of drafting yours! If you would like additional help with this, leave a comment…

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Working Harder vs Working Busier In Your Small Business

Working Harder vs Working Busier In Your Small Business

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Ever stop & feel like you’re working all the time on your small business but wish you had better results? As small business owners we set goals -> Identify objectives -> Plan tactics-> Execute BUT How do these activities actually affect our small businesses moving forward? An helpful exercise is to track  your daily activities for a week and then categorize them based on their level of effectiveness along with whether they generate revenue in your business. With regard to…

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